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Lead Marketing Manager  

Site

Switzerland, Ticino, Lugano

Sector:

Pharmaceutical Industry

Role:

Marketing / Public Relations

Date of last update: 19/06/2026

activities 

Job description

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Lead Marketing Manager

About the Role

We are looking for an experienced Lead Marketing Manager to drive the performance of marketing campaigns across a portfolio of events and initiatives.

Leading a team of marketing professionals, you will be responsible for developing and executing data-driven campaigns that increase engagement, generate leads, improve conversion rates, and maximize marketing ROI.


Key Responsibilities

  • Lead, coach, and develop a team of marketing professionals.
  • Plan and execute multi-channel marketing campaigns.
  • Monitor campaign performance and optimize results through data analysis.
  • Manage the marketing funnel, from audience acquisition to conversion.
  • Oversee marketing budgets and ensure efficient resource allocation.
  • Drive continuous improvement through testing, analytics, and best practices.
  • Collaborate with internal stakeholders and external partners to deliver successful campaigns.

Your Profile

  • Degree in Marketing, Communications, Business, or a related field.
  • Several years of experience in marketing, campaign management, or performance marketing.
  • Previous experience leading teams and managing KPI-driven projects.
  • Strong analytical mindset and passion for data-driven decision-making.
  • Solid understanding of digital marketing channels, including email and social media.
  • Fluent English; additional languages are an asset.

What We Offer

  • A strategic leadership role with visible business impact.
  • An international and collaborative environment.
  • The opportunity to lead high-profile marketing initiatives and contribute to organizational growth.


PLEASE REGISTER YOURSELF AND UPLOAD YOUR CV AT OUR OFFICIAL WEBSITE: WWW.MANPOWER.CH, IN ORDER TO PROCESS YOUR APPLICATION.


Established in 1948 in Milwaukee, Wisconsin (USA), Manpower is a global leader in the human resources industry. Operating in 82 countries with a network of over 3,900 offices, the company supports the workforce needs of more than 400,000 clients worldwide.
As specialists in the recruitment and selection of permanent and temporary professionals across all major economic sectors, we have been operating in Switzerland for over 60 years, employing more than 260 professionals across 37 locations nationwide.

 

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